11+ Constant Contact Alternatives & Competitors in 2024 [Compared]

Email marketing is indispensable in today’s world of digital marketing. Constant Contact, which was believed to be the topper among the best email marketing tools has been reported to be seeing many dissatisfied customers lately. The reasons? Limited campaign automation, outdated email templates, expensive pricing, and more. 

That’s why many are looking around for alternative solutions. So, in this blog, we thought of helping such businesses and brands by discussing some of the best options. You’ll find twelve of the best Constant Contact alternatives, their overviews, features, pros, cons, suitability, and pricing. Read on.

12 Constant Contact Alternatives That Brands Can Try in 2024

Here are the 12 best Constant Contact alternatives you’d like to try in 2024.  They’re better than Constant Contact in several ways. Some of them even offer a free plan.  

1. NotifyVisitors

NotifyVisitors is the best Constant Contact alternative. That’s because our software offers a free plan, is feature-rich, and offers the most essential omnichannel marketing experience. Yes, using NotifyVisitors, you can ensure a seamless marketing experience across email, WhatsApp, push notifications, SMS, lead forms, and more.

We help engage customers and prospects with well-optimized and personalized campaigns via meaningful segmentation and real-time analytics. You can also set triggers to automate campaigns that are relevant to each segment. You also get access to tools for increasing your subscribers, conducting onsite surveys, and more. 

Features:

• Email marketing
• Omnichannel marketing
• Push notifications
• SMS
• WhatsApp
• Email templates
• Content Editor
• Integrations
• Marketing segmentation
• Personalization
• Automated campaigns
• Triggered campaigns
• Lead forms
• Onsite feedback surveys
• Realtime analytics

Pros:

• Integrates with various widely used platforms and tools in just a single click. 
• Allows complete syncing of data between different marketing channels. 
• Facilitates reaching the right person at the right moment with the right message through marketing automation.
• Free product demo. 

Usability: Easy to use. Suits all businesses sizes.

Pricing: We offer a feature-rich free plan. The paid plans start from $60 per month.

2. ActiveCampaign

ActiveCampaign is the next Constant Contact alternative that we’d be discussing. It is a CRM–focused email marketing tool with a lot of marketing and sales automation options. You can completely customize every detail of the workflow through its intuitive drag-and-drop interface. 

Features:

• CRM 
• Custom Workflows
• Automation
• Segmentation
• Lead Scoring
• Integrations

Pros:

• Its CRM sales automation allows you to set triggers to notify team members and create new tasks and workflows to automatically nurture leads.
• Detailed segmentation facilitates personalized communication.

Usability: Moderately easy to use. Suits marketing managers, E-commerce, and B2B businesses

Cons:

• Advanced features like automation aren’t available in the basic plan. 
• Is focused on small businesses alone. 

Pricing: The vendor doesn’t offer a free plan. The plans start at $9 per month and come with a 14-day free trial. 

3. Benchmark Email

Benchmark is another Constant Contact alternative specifically designed for email marketing. It offers many appealing email templates and there’s a visual email builder to let you customize those. It also incorporates a website builder to let you publish your landing pages to your domain.

Features:

• Templates
• Customization
• Landing page builder
• Surveys

Pros:

• It’s a better alternative to Constant Contact because of its better-looking templates and other features. 

Cons:

• Doesn’t scale to the requirements of larger companies. 

Usability: Easy to use. It suits small businesses and nonprofits.

Pricing: There’s a free plan available. The paid plans start at $13 per month. 

4. Mailchimp

Next candidate in our list is Mailchimp. It offers every essential feature you need for launching email campaigns and creating ads for social media and Google. You get customizable email templates. And you can test different messages. It also incorporates basic automation and segmentation options. 

Features:

• Templates
• Customization
• Integrations
• Lead forms
• Ad creation
• Segmentation
• Automation
• Reporting

Pros:

• It generates easily digestible reports. 
• Its free plan comes with email support for the first 30 days. 

Usability: It’s somewhat straightforward to use. It suits e-commerce and content creators.

Cons: 

• Some essential features like A/B testing and assisted onboarding aren’t available in the free plan. 
• Doesn’t suit large businesses. 

Pricing: As mentioned earlier, there’s a free plan available. The paid plans start at $10 per month. 

5. Campaign Monitor

Campaign Monitor is another email marketing and advertising tool. It comes with a lot of attractive and dynamic templates. It also lets you build and maintain customer segments based on varied requirements. It’s convenient and easy to understand and use. Its simple user interface facilitates straightforward automation. 

Features:

• Free image gallery
• Templates
• Email marketing
• Drag and drop email builder
• Customization
• Segmentation
• A/B testing
• Automation
• Popups and forms
• Social media marketing
• Transactional emails
• Integrations
• Real-time reporting analytics 

Pros: 

• This software’s main attraction is its ease of use.

Usability: It’s easy to use and suits small businesses. 

Cons: 

• The unavailability of readymade workflows is its major drawback. 
• It doesn’t scale to the needs of large businesses. 

Pricing: The vendor doesn’t offer any free plan and the paid plans begin at $9 per month. 

6. Moosend

Moosend is an up-to-date software for email marketing and marketing automation. It offers all that’s needed for creating and launching email campaigns. When it comes to marketing automation, it allows for building workflows and tracking website activity. You can choose from 100+ triggers. 

Features:

• Email Templates
• Email subscription forms
• Segmentation
• Drag-and-drop editor
• Countdown timers
• Automation templates
• Lead scoring
• Conditional triggers
• Integrations
• Real-time analytics

Pros:

• Moosend provides powerful real-time analytics to help you optimize campaigns. 

Usability: It’s easy to use and best suits agencies, small businesses, and publishers.

Cons:

• It doesn’t suit large businesses and frequent email senders.
• Native integrations to some of the common tools and platforms are lacking. 
• It allows the A/B testing of only the email’s subject line. 

Pricing: Moosend doesn’t offer a free plan. The paid plans begin at $9 per month and have a 30-day free trial. 

7. GetResponse 

GetResponse is the next Constant Contact alternative on our list. It integrates email marketing, landing pages, social ads, marketing automation workflows, and more.

Its most appealing feature is its targeted content which increases conversions. Another advantage is that it has a live chat option to avail customer support quickly.

Features:

• Email Templates
• Photo and GIF library
• Drag-and-drop editor
• Lead scoring
• Transactional emails (paid add-on)
• Automated emails

Pros:

• It incorporates advanced customer support features such as webinars, live chat, etc. 
• It facilitates a high email deliverability rate. 

Usability: It’s easy to use. It suits content creators and SaaS businesses. 

Cons: 

• Its user interface is outdated.
• It poses issues with contact importing. For, during the process, it rejects certain contacts but doesn’t intimate you of those. 

Pricing: It offers a free plan. The paid plans start at $15 per month. 

8. EngageBay

EngageBay is another renowned Constant Contact alternative. It’s an all-inclusive CRM with marketing, sales, and support capabilities. It offers plenty of tools for email marketing, social media management, autoresponders, email sequences, workflows, a drag-and-drop builder, marketing automation, task management, A/B testing, and much more.

Features:

• Drag-and-drop email builder 
• Email Templates 
• Email Personalization 
• Segmentation
• Targeting 
• Social media management 
• Migration services
• Predictive lead scoring
• Tracking 

Pros: 

• It offers a big library of templates for email and landing pages. 
• It allows send-time optimization and timezone-based email delivery.

Usability: EngageBay is simple and easy to use and best suits small and medium size businesses. 

Cons: 

• Its free plan lacks automation.
• It can occasionally glitch owing to the constant upgrades made to it. 
• It lacks some of the common native integrations expected. 

Pricing: It makes a free plan available. And as for the paid plans, they begin at $14.99 per month. 

9. SendX

SendX is another constant contact alternative. It allows unlimited email sends each month. Its unique Opti-Send technology increases email deliverability. It also has built-in heatmap tracking to facilitate better analysis of campaign performance. 

Features:

• Unlimited emails
• Stock images
• Opti-Send technology
• Visual email and workflow builder
• A/B Testing
• Real-time notifications
• In-app messages 
• Advanced Segmentation 
• Heatmap Tracking
• Automation

Pros:

• It offers a full-featured free trial that doesn’t require any commitment from your end.
  

Usability: SendX is easy-to-use and suits small businesses.

Cons:

• The platform allows only limited third-party integrations.
• The solution is relatively new and its performance is unproven when compared to the reputed names discussed so far. 

Pricing: There’s no free plan available and the paid plans begin at $7.49 per month. There’s a free trial available. 

10. GoSquared

GoSquared is the next  Constant Contact alternative designed exclusively for SaaS companies. It has all that SaaS entrepreneurs need for managing and scaling their businesses. It allows text and email marketing automation. It offers marketing workflows, lead–capturing customer segmentation, and live chat. 

Features: 

• Email marketing
• SMS marketing
• Marketing automation
• Segmentation
• Live chat
• Real-time web analytics

Pros:

• It’s known for its quick and simplified migration services.

Usability: GoSquared is easy to use and suits SaaS businesses. 

Cons: 

• Analytic reporting is not up to the mark.
• Exporting the reported data to Excel is quite troublesome. 

Pricing: It offers a free plan. The paid plans begin at $29 per month. 

11. Mailjet

Mailjet is an email marketing tool that suits developers and marketing teams. Its intuitive and sophisticated drag-and-drop email editor lets you create beautiful emails from scratch or readymade, responsive templates. 

You can include your brand images, content, videos, and links with it. It lets you lock specific sections and set user permissions to ensure consistency. 

Features:

• Templates
• In-built editor
• Integrations
• Contact management 
• Segmentation
• Personalization
• A/B Testing
• Realtime team collaboration
• Email tracking 

Pros:

• It includes deliverability features that increase the chances of your email hitting your subscriber’s inbox. 
• It provides real-time statistics of deliverability and engagement. 

Usability: It’s easy to use and suits small and medium size businesses. 

Cons:

• The user interface looks a bit outdated.  
• When a subscriber unsubscribes your email, it just eliminates him/her from a particular email campaign, and not from all your marketing emails. 

Pricing: It offers a free plan. The paid plans start at $15 per month.  

12. ConvertKit

ConvertKit is an email marketing platform for those in creative businesses like blogging, music, art, photography, etc. It helps automate their marketing to sell digital products. Its specialty is that it automatically tags subscribers depending on their actions. It has features such as lead forms, link pages, and landing pages to increase a business’ audience. 

Features: 

• Form Builder
• Email marketing
• Mobile responsive
• Automation 
• Autoresponders
• Engagement Scoring 
• Analytics
• A/B testing
• Ecommerce Integrations
• Concierge migration

Pros:

• You can create multiple signup forms for your different content assets and incentives. This facilitates increasing your subscribers. 

Usability: It’s easy to use and suits artists, photographers, bloggers, musicians, YouTubers, and others with creative businesses. 

Cons: 

• Users are reported to experience bug issues.

Pricing: A free plan is available and the paid plans start at $9 per month. 

Conclusion

In this blog, we’ve discussed 12 Constant Contact alternatives. They have better and more stylish templates and are feature-rich. Some of them even offer a free plan. You can choose one of them based on your business and marketing needs and budget. We invite you to try NotifyVisitors for free! We assure you that you’ll never be disappointed with it!

FAQs

1. What are the Major Disadvantages of Constant Contact?

Constant Contact has several disadvantages including-

1. No free version is available.
2. Extra charges are levied for additional users.
3. Allows a/b testing of only email subject lines.
4. Limited tag features.
5. Outdated and simple-looking templates.
6. Restricted automation flexibility.

2. Which is the Best Constant Contact Alternative?

NotifyVisitors is the best constant contact alternative. That’s because it facilitates omnichannel marketing, offers a generous free plan, and its paid plans have advanced features to support your online marketing.

Also Read:

• How to Choose Email Marketing Software for Your Business?
• 17 Free Email Marketing Software & Tools [Compared]
• 17 Best Email Marketing Services [Features & Pricing Compared]
• Email Marketing Checklist: 21 Points to Send Error-Free Emails
• Top 15 Benefits of Email Marketing for Businesses