Good news for Progressive Web App, Google seems to encourage its democratization by opening their store to the PWA. What does this imply, what should we expect? Have a coffee, we’ll tell you everything...

2018 saw increasing support for the technologies behind Progressive Web App from major players like Google, Microsoft, and Apple. As adoption of PWAs become mainstream, it could also open up new growth...

A/B testing is a process of experiment between two or more web pages. This can be done on email campaigns, or other marketing assets with just one varying element to find which converts or performs the best...

As a marketer, your most important responsibility is to establish a channel of communication with your customers. The channel which you establish should have specific, relevant, actionable and timely...

About Kotak Securities Kotak Securities is a part of Kotak Mahindra Bank Ltd which is headquartered in Mumbai, India. It was established in 1994. It deals specifically in capital markets. It offers a...