Case Study – How Web Push Notification is helping PVR
PVR cinema is the largest and the most premium film and retail entertainment company in India with a leadership position in film exhibition, distribution and production.
PVR cinema is the largest and the most premium film and retail entertainment company in India with a leadership position in film exhibition, distribution and production.
In our previous post about Web Push Notifications, We explained how Marketers can boost customer engagement by sending push notifications which have a copy of few words with emoji and a small 192 * 192 brand image logo. But from Chrome 56 on wards, Marketers can now add rich content within a push notification including big images, GIF s, videos. Both Desktop and Android versions of Chrome browser provide support for this feature.
Mobile Push Notifications is getting more exposure in the industry. It is a great topic to explore as per several industry reports and surveys. Did you know that 20% of the companies make use of Mobile Push Notifications?
(AMP) Accelerated Mobile Pages developed by Google with only one major target in mind, because mobile users are growing day by day, AMP is quick loading mobile sites. Google AMP pages are developed in a new HTML language to consume page loading speed and reliability, AMP web pages are 85% faster than non-accelerated mobile pages.
The principle advantages of a site or web pages changing to Accelerated mobile pages (AMP) are faster loading pages for mobile users, reduce load time, low bounce rate, adjustment on any browser, mobile friendly and enhanced SEO.
Mobile Phone has become a necessary part of one’s life. People usually give a lot of time in using their mobile phone in a day. This device is something that we interact more than anything! Seriously, it has so much influenced humans that all your managing and updates are dependent on your Smartphone.
About Axis Bank: A first generation private sector bank, it began its operations in 1994 and has currently established itself as one of the Largest Private Sector banks in India.
About 1MG: Established in 2012, 1MG has been noted as the leading and most innovative platform in the Indian healthcare and technology sector.
Increase Customer Engagement, We have added 6 cross-device customer engagement strategies, apply these strategies to build relation with you customers.
