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AMP stands for “Accelerated Mobile Pages”. Google AMP is an initiative designed by Google to build fast websites, especially for mobile devices.
Due to the complex structure of web page and lots of advertisements placed on a website, makes the web page heavy which causes a delay in page load and bad user experience especially in mobile. Google AMP format limited the access of javascript, CSS, animation etc to load web pages fast.
Due to restriction on google amp pages, it’s not easy to integrate ads as compared to normal web pages. In this blog, we will discuss on how to integrate amp-ads, types of ads in amp and their limitations.
You will need to place the appropriate AMP ad code on the page. Here is the list of things you need to know:
<amp-embed width=400 height=300
type="taboola"
layout=responsive
data-publisher=thepublisher
data-mode=themode
data-article=auto
data-placement="Below Article Thumbnails">
</amp-embed>
As external Javascript is not allowed in AMP pages, hence many features could not work properly. Only the manual placement and placements before, within and after the content are supported, but none from Advanced Ads Pro. Caching in Advanced Ads Pro does not work on AMP pages. Impression tracking works with the methods track on load and track after page printed. Some issues can occur depending on the method you used to create AMP pages. The AMP plugin by Automatic cannot create AMP code for archive pages.
Related Post :
How Does AMP Pages Impact SEO?
How To Integrate Web Push Notification on AMP?
8 Advantages of Google accelerated mobile pages
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