Email WhitelistingBest Practices 

What is Email Whitelisting?

– Adding an email to an approved sender list. – Prevents emails from landing in spam folders.

Email Whitelisting Best Practices


Use a Legitimate Domain Name

– Choose a domain that represents your brand. – Build trust and reputation with subscribers.


Ask Subscribers to Add You as a Contact

– Request subscribers to add your email to contacts. – Increases engagement, open rates, and click-throughs.


Segment Your Email List

– Segment for targeted campaigns based on interests. – Fosters strong connections and meaningful relationships.


Offer Quality and Engaging Content

– Provide high-quality content to subscribers. – Establish your brand as an industry expert.


Personalize Your Email Messages

– Tailor content based on subscriber preferences. – Build trust, loyalty, and relevance.