What is Email Bounce? Types, Reasons, and Ways to Fix It

What is Email Bounce?

An email bounce is a failure to deliver an email message to its intended recipient. When an email bounces, the server returns a message to the sender, indicating that the email was not delivered

Types of email bounce

01

Soft Bounce

A soft bounce is a temporary delivery failure when an email message cannot be delivered to the recipient’s mailbox for reasons such as a full inbox or a temporary issue with the recipient’s email server. 

Types of email bounce

Hard Bounce

A hard bounce is a permanent delivery failure when an email message cannot be delivered to the recipient’s mailbox due to a permanent issue, such as an invalid email address or a blocked email domain. 

02

Reasons for email bounce

01

Invalid or Non-Existent Email Address 

Learn how mistyped, changed, or non-existent email addresses lead to bounces and immediate returns to the sender. 

02

Mailbox is Full 

Discover how a full recipient mailbox prevents email delivery, often due to prolonged periods of unattended mailboxes or exceeded storage limits. 

03

Email Size 

Demographic segmentation is cost-effective, especially when using census data, resulting in significant profits compared to the expense.